The
60-plus demographic is a rapidly expanding market that makes
up one of the largest consumer groups today. The 60-plus demographic
represents large savings, high disposable income and the lowest
debt to asset ratio among household age groups*. *
Statistics
Canada
Seniors
are living longer, healthier, more active lives than ever
before. They have more disposable income to spend on financial
investments, insurance plans, non-profit organizations,
charities, health, travel, gifts and general goods and services.
The
Senior Paper is a cost-effective vehicle for delivering
your message right to the 60-plus audience. Our clean, uncluttered
format ensures maximum ad exposure while our distribution
to almost 75,000 readers each month promotes successful
contact with your target audience.